Sir Alex Ferguson's 'My Autobiography' published in Serbian

BELGRADE- The Serbian edition of Sir Alex Ferguson's 'My Autobiography', published by Albion Books, was presented in Belgrade.

Although the book is about the legendary coa? of Man?ester United, it is not a book about football, but about leadership, visionary ideas, psy?ology, interpersonal relations and making difficult decisions, translator and editor Dusan Mihailovic said at the book laun? on Tuesday.

Ferguson's autobiography is a contribution to the theory of management, as well as an a?ount of a defining epo? in modern football, when the UEFA ?ampions League became a global phenomenon, added Mihailovic.

In his autobiography, Sir Alex Ferguson, whose motto is 'I am always right', reflects on his remarkable career, on coa?ing one of the best teams in the history of football, Man?ester United, and turning it into a global brand, and on his relationships with his peers, the referees, and the media.