From Today: 50 Foods in Bulgarian Stores - With Low Prices!
The prices of a minimum of 50 food products in the large retail chains that have joined the campaign of the Bulgarian Ministry of Economy and Industry will be lower from today - November 15. They will be branded with the "Affordable to You" (Достъпно за вас) logo.
"The initiative starts in stages in partnership with most of the larger retail chains, while talks are also held with smaller regional ones. The aim is to guarantee the most affordable prices for certain goods from the small consumer basket," commented the Minister of economy and industry Bogdan Bogdanov.
"Each retail outlet that has joined the campaign will use the logo of the 'Affordable for you' initiative. It will be positioned next to the product that is offered that particular week, as well as in the retailer's brochures. The price must be the cheapest they can offer for the given product," emphasized Bogdanov.
The department's initiative was supposed to start on November 1, but the ministry was waiting for an opinion from the Commission for the Protection of Competition on the Declaration of Partnership with the commercial chains that show interest in being included in the ministry's campaign. The goal of the initiative is to achieve permanently low prices for Bulgarian consumers.
On a weekly basis, the Ministry of Economy and Industry will conduct an analysis to monitor price dynamics. At a later stage on the department's website, users will be able to find the discount on the product and see where they can buy it.
"We started the first stage of the campaign from the big chains, as they have the most outlets in the whole country and the price reduction will affect more people," Minister Bogdanov said. In the second stage, talks begin...
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