Thrive Capital

iPhone juggernaut Apple is in talks to invest in OpenAI, the creator of ChatGPT and the biggest name in generative artificial intelligence, a news report has said.

According to the Wall Street Journal, the company founded by Steve Jobs is at the funding table as OpenAI raises more money to help meet the heavy costs of building new technology.

OpenAI has concluded a deal with investors that reportedly values the California start-up at $80 billion or more, after a roller-coaster year for the inventor of ChatGPT.