Bulgarian Union of Balneology

Bulgaria is set to enter a new chapter in tourism with its upcoming membership in the land Schengen area, effective January 1, 2025.

The Bulgarian Ministry of Tourism has unveiled its strategic priorities for 2025, emphasizing innovative marketing approaches, digitalization, and partnerships with global media outlets.

Bulgaria and Romania will start offering joint spa holiday packages to tourists from the beginning of next year.

The package, which is part of the EU-funded project "Roman Thermal Spas of Europe", will offer to tourists the opportunity to stay at two spa resorts - one in Bulgaria and one in Romania.