Doing Business Responsibly - Park Inn by Radisson Sofia

As the world faces numerous challenges such as climate change, social inequalities and global conflicts, businesses realize the increasing necessity to become more aware of the impact of their business practices on the environment but also on the rest of the society and take the responsibility for the effects. As a result, sustainable development and ecofriendly, "green" business policies have become a vital pillar in the business plans of companies around the globe.

As part of the Carlson Rezidor Hotel Group, Park Inn by Radisson Sofia is one of the best examples in Sofia on how such practices can be implemented in a hotel.

The Rezidor Hotel Group's first environmental policy dates back to 1989 and it was one of the first international hotel companies to introduce a group wide Responsible Business program in 2001. Today it is one of the most respected programs in the hospitality industry. Since 2010 the group was named each year one of the World's Most Ethical companies by "Etisphere". Its Adding Color to Lives project, an innovative art project aimed to bring together youth in difficult life situations and to give them a space to express their dreams and cultural heritage through art, won the UNWTO Award for Excellence and Innovation in Enterprises.

The general manager of the Park Inn Sofia hotel - Andrea Kaiser, shares more about the local activities in which the hotel is involved.

Miss Kaiser, taking responsibility for the environment and local community has been an important part of the broader commitment of the Carlson Rezidor Hotel Group to sustainable development for many years. Can you tell us more about the Responsible Business program?

The Responsible Business program is built on three pillars.

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