Tourism in Greece

For Greek tourism, 2024 is a landmark year with new highs in arrivals and receipts; however, in no case should the future of Greek tourism be taken for granted unless the necessary steps are taken to optimally manage destinations, improve infrastructure, further attract investment, increase employment and ensure the sustainability of the tourism product.

Tourism revenue in 2024 is projected to reach €22 billion, marking a milestone year for the sector, Tourism Minister Olga Kefalogianni noted Thursday. 

Both the government and the private sector, including companies such as Aegean Airlines, aim to open the Indian market to Greek tourism in the new year.

This is a dynamically developing market, whose middle and income earners are expanding at a dynamic pace, creating opportunities for diversifying the markets to which Greek tourism is addressed, as well as boosting travel revenues.

Continuing its customer updates, DEDDIE announces that as of last night, all repair work on the damage caused by Storm Bora to the network in Western, Central, and Eastern Thessaloniki has been completed.

“Over the past few years, tourism has faced complex and global challenges, such as geopolitical and economic instability, the intensifying effects of the climate crisis, and the impacts of the health crisis,” said the Minister of Tourism, Olga Kefalogianni, speaking at the 35th Greek Economic Summit org

The Greek Tourism Confederation (SETE) is warning of possible long-term impacts on the competitiveness of the Greek tourism product as a result of the increase in hotel accommodation fees and other charges thanks to a bill by the Ministry of National Economy and Finance.

The great international tourism exhibition World Travel Market (WTM) in London was inaugurated on Tuesday by Minister of Tourism Olga Kefalogianni, as Greece was the honored country at the annual event.

Greece had a strong presence at the exhibition, with 81 Greek co-exhibitors participating in activities at the stand of the Greek National Tourism Organization (GNTO).

Crete, the flagship of Greek tourism, is extending the tourism season for another year, with the "help" of climate change, as the president of the Crete hoteliers' association, Manolis Tsakalakis, said to the Athens-Macedonian News Agency.

The Crete, the flagship of Greek tourism, with the “help” of climate change, as noted in APE-MPA the president of the Association of Hoteliers of Crete, Manolis Tsakalakis, stressed that what the announcements and policies on the expansion of the tourist season did not succeed, the changes in climatic conditions which favor the

Tourism Minister Olga Kefalogianni met with Foreign Minister George Gerapetritis on Tuesday to discuss tourism diplomacy.

They explored ways to strengthen collaboration between their ministries and how Greece's diplomatic and consular authorities could assist the local Greek National Tourism Organization (GNTO) offices abroad.