'Satisfaction guaranteed' in Turkish duo's Italy exhibition
Total satisfaction in many instances is impossible to achieve. Turkish artistic duo :mentalKLINIK sets out to question what happens when gets close, but does not quite achieve, total satisfaction Turkish artistic duo :mentalKLINIK, which has come to the fore with large-scale installations in exhibitions around the world, questions the notion of satisfaction in their latest exhibition.
Now in its latest exhibition titled ?83% Satisfaction Guaranteed? in Porto Cervo, Italy, :mentalKLINIK questions the depths of satisfaction with irony and humor. As they do each time, the duo starts with queries: What does it mean to be so close to feeling whole, to feeling happy ? but not quite at 100 percent? In what way is ?satisfaction? not just a goal, but a socio-cultural metaphor?
They use the idea of satisfaction as a vehicle for capitalism, existing as a media-infused corporate substitute for intimacy as it relates to the construction of desire within the public arena, according Legacy Russel in a text for the project.
Speaking to the Hürriyet Daily News about the exhibition, the duo, which consists of Yasemin Baydar and Birol Demir, said: ?Satisfaction is a promise of the system of the good life fantasy, and desire is the driving source for the system. When it might be achieved, another desire will appear; this is human psychology and the source of life but may be the weakest part of [being] human. So satisfaction is always [more] a promise than [being] real.?
While explaining ?satisfaction? as they perceive it, they dislocate the materials already detached from everyday life and create a new aesthetic form that is awkward, alien and uncanny within the exhibition space, forcing viewers to question their own material...
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