Brand
The nation brand of Greece
Greece is entering a new era. Leaving behind the financial crisis, the country has undergone a profound transformation and is now seen as a rising diplomatic and economic power in Southeast Europe and the Eastern Mediterranean. From once a calamity, Greece has become a success story. With this transformation, new thinking is needed to shape Greece's new narrative.
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Black Friday craze: Retailers and shoppers gear up for the biggest savings event of the season
Businesses Black Friday (Friday, Nov. 29) and Cyber Monday (Monday, Dec. 2) are betting on businesses and consumers alike.
Global Shift: Consumers Flock Back to Physical Stores Despite E-Commerce Boom
According to research, consumers worldwide are returning to physical stores for personalized service. The findings of the latest edition of EY’s regular global survey, Future Consumer Index (FCI), which involved more than 23,000 consumers in 30 countries, show that 32% still want the personalized service that only physical store shopping can offer.
McDonald's: lost court battle over Big Mac trademark in EU by small Irish company
EU's top court says fast food giant can no longer use the Big Mac brand for chicken - A David vs Goliath victory is what the fish and chip company in Ireland is talking about
Proliferation of e-store fraud
A few days ago the Ministry of Development proceeded to impose a fine of 120,000 euros on an online store based in Larissa and at the same time suspended the operation of the store in question, as this possibility is now provided for by consumer protection legislation.
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Consumer app being upgraded to compare supermarket prices
The Development Ministry is seeking to assign the role of "Big Brother" for 15,000 product codes to the e-katanalotis market monitoring platform.
These are the most expensive shoes in the world - Which ones cost $20 million! (pics)
Many designers and many brands make huge efforts to create the most expensive and luxurious shoes – Their high prices are sometimes due to unusual reasons
In Slovenia, brands are more than business
From Gorenje and Elan to Akrapovič and Dončić, Slovenian brands have long had a strong reputation. Many beloved old brands have fallen into oblivion due to market changes, but new ones are created all the time - and their importance extends beyond business.
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Consumption of milk is in further decline this year
The soaring retail prices of milk have led to a further decline in the consumption of the commodity this year, by 5.3% in sales volume terms in the year to April, following the drop registered for the first time in 2022.
Inflation has forced consumers to cut down even on basic food items, also switching away from branded products toward supermarkets' private label offerings.
Retailers are omnichanneling
More and more retailers are increasingly employing the so-called omnichannel strategy, utilizing modern technology means such as voice orders, simulators and chatbots.
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