Marketing

From food delivery companies to air carriers, a wide range of firms participated in this year's Black Friday promotional event, which was unlike any other to date as orders, bookings etc were almost exclusively made online.

Διατίθεται ήδη δωρεάν στο Google Play Store και στο Apple App Store

Turkey's International Migration Film Festival will start on June 14. 

The opening and closing ceremonies of the festival will be held in a real-time 3D virtual studio which offers the closest image to a photo reality.

So for the first time in the world, an international event will meet the audience with "augmented reality."

Companies that have not yet invested in digital were incapacitated during lockdowns and the pandemic showed many firms they had to make a digital transformation, a digital communications expert told Anadolu Agency.

Greece's three main supermarket chains, Sklavenitis, AB Vassilopoulos and MyMarket, appear to be the biggest winners from the massive rise in turnover in organized food retail. However, small retailers, minimarkets and grocers were among the winners, demonstrating quick reflexes in response to the new needs created by the coronavirus lockdown.

E-commerce, which has shown a tendency to grow before the COVID-19 that swept the world, experienced a sharp rise in the first two months of the outbreak and the pandemic accelerated the transformation of e-commerce according to Nielsen Turkey CEO Didem Şekerel Erdoğan.

What are the reflections of the COVID-19 pandemic in the food retail industry?

The Health Ministry has announced a series of measures to be taken in 11 sectors in an effort to curb the spread of the coronavirus as Turkey has already rolled out its normalization plan.

The new measures are mostly directed at retail stores, such as white goods shops, supermarkets, gas stations, and real estate agencies.

All of the 75 baby food kitchens in Sofia are to open on 18 May, Sofia Mayor Yordanka Fandakova announced.

"All premises where the food is prepared have been disinfected following all health and sanitary requirements. The kitchen staff has been tested for Covid-19," Mayor Fandakova said.

Online commerce recorded an even higher growth rate in April than in March, as consumers continued to shop from e-stores - and not just for food and pharmaceuticals - as almost all conventional retail stores were shuttered by government order.